Novidec - Data Driven Decisions

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Contact information Tel: +44 151 336 3168 E-mail: info@novidec.com	Expertise areas		"Data gathering, analysis and presentation are of high standard"
	Industry expertise	Cross-industry expertise
	Oil & Gas Our consultants have in-depth domain knowledge of the oil industry, upstream as well as downstream, often gained in long industry careers with major oil companies.	Product Innovation Management The key to growth is product innovation. And the key to product innovation is an efficient and effective R&D organization, one that combines free creativity with rigorously managed follow-up.
	Chemical industry Our consultants are familiar with issues surrounding chemical product development. We also have specialized and sophisticated technical modeling capability for this area.	Risk management Our risk management approach puts the emphasis on risk quantification. This allows system interactions to be modeled and analyzed so that overall risk can be mimimized in an objective fashion.	Customer quote “We engaged Novidec to execute a specific marketing brief. Their consultant gained a quick and insightful understanding of our needs. Their professional quality output has increased our understanding of our target market and is now shaping elements of our marketing strategy.” *Stephen Logue, Vice President EMEA,* *Formation Systems*
	Consumer goods We understand the impact of product performance on brand perception. Our consultants operate across the spectrum from brand definition through to product development and marketing.	Portfolio management A project portfolio can be managed to minimize risk, or to maximize profit - it is essential is that the goal is clear and explicit. Quantitative modeling is used to challenge or validate intuitive choices.
	Scientific software As we ourselves are all three of users, buyers and vendors of scientific software we have a unique multi-perspective insight into this industry, which we make available through our management services.	Forecasting Industry knowledge, cutting-edge tools and methodologies, plus experience: with all that we still cannot predict the future but we can help identify relevant scenarios and plan a robust response.
		Change management We emphasize a rational and structured approach to problem solving, but we never forget the human dimension and we pay particular attention to organizational impact and change management issues.
		Data analysis and decision support Our statisticans and mathematicians can analyse and interpret the most complex datasets.
		Modeling & simulation We specialize in the design and development of computer models - for applications ranging from chemical research to car park design to consumer brand selection.
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